1. β¨ Create your account
Select Create account, enter your name and email, and choose a strong password. If purchase access is required for the deployment, use the access code sent to the purchase email.
A plain-language guide for getting useful results quickly, even if you have never used a personality, entrepreneurship, or business-model tool before.
Start with your own operating style, add one or more business ideas, compare the work demands, then use the premium labs to turn uncertainty into small evidence-producing actions. Save anything useful and edit it until it fits your real situation.
Select Create account, enter your name and email, and choose a strong password. If purchase access is required for the deployment, use the access code sent to the purchase email.
Answer all 50 statements based on how you usually behave today. Do not try to look βmore entrepreneurial.β The app scores five dimensions: Opportunity Exploration, Execution Discipline, Customer & Network Energy, Risk & Ambiguity Comfort, and Recovery & Persistence.
The result is not a diagnosis or a prediction of success. It is a structured way to notice which types of work may feel natural, effortful, or highly dependent on context.
During the assessment, rate values such as autonomy, financial stability, learning, impact, flexibility, scale, craftsmanship, and legacy. A business that looks attractive financially may still be a poor life fit if it conflicts with the outcomes you actually value.
The manual translates your scores into practical work-design questions: how you discover opportunities, execute, sell, make uncertain decisions, recover from setbacks, and design around lower-energy demands.
You may behave differently while selling than while delivering work, hiring, or handling a cash crisis. Use the context map to record those changes. This prevents one global score from becoming an excuse or stereotype.
Add each idea you are seriously considering. For every idea, rate the venture's demand for capital, selling, operations, uncertainty, people leadership, time to revenue, regulation/compliance, and technical/domain depth. These sliders describe the business model, not you.
The fit view compares your current operating preferences with each idea's work demands. A lower fit score is not a rejection. Read the suggested design moves: change the channel, simplify the model, automate, delegate, partner, hire, use professional support, improve systems, or build a skill.
Document the customer, problem, value proposition, revenue model, pricing logic, channels, delivery, activities, resources, partners, costs, advantage, riskiest assumptions, next experiment, and decision thresholds. Save new versions as your evidence changes.
Rate problem clarity, customer evidence, offer clarity, unit economics, runway, sales system, delivery readiness, and founder capacity. The app highlights the weakest current dimension and suggests one next action.
Choose the lab that matches your current decision:
The library contains exactly 500 USA cases and 500 EU/global cases across 20 categories. Use Search, Category, Difficulty, and Region filters. View Only keeps the source case unchanged. Save As creates your own editable copy so you can rewrite the goal, actions, measures, and notes.
Open My Editable Work to rename saved items, change goals, rewrite actions, add decision thresholds, add notes, or delete items you no longer need. Generated analysis remains visible as a reference while your action plan stays editable.
The Reports page lets you download your latest entrepreneur profile as JSON, your business-fit portfolio as JSON, and the case-library index as CSV. Review exports before sharing because they may contain information you entered.
Use Read, Pause, Continue, and Stop at the top of the page. Decorative emojis are not intended to be spoken. Use the Theme control to switch between light and dark teal-green modes.
Use Settings to update your profile or change your password while signed in. If you forget the password, use the Reset Password link on the sign-in page. Password-reset links are time-limited.
Use qualified professionals for material legal, tax, accounting, investment, lending, insurance, employment, regulatory, safety, medical, mental-health, or other specialized decisions. This app helps organize questions; it does not replace licensed or regulated expertise.